Are LLMs Hitting A Wall, Microsoft & Alphabet Save The Market, TikTok 'Ban'
Channel: Alex Kantrowitz
Published at: 2024-04-27
YouTube video id: NzZ6dF2nTUk
Source: https://www.youtube.com/watch?v=NzZ6dF2nTUk
our llms hitting a wall Microsoft and alphabet might have just saved the market and the Tik Tock ban is on we'll talk about all that and more on a special Friday edition of big technology podcast coming up right after this welcome to Big technology podcast Friday edition where we break down the news in our traditional cool-headed and Nuance format we have a special guest for you here today to help talk through the big Tech earnings along with the latest AI news and of course the Tik Tock band dear josa is here uh from CNBC one of my favorite people to watch on CNBC and to speak with it's great to have you here Diora thanks so much for coming well what a coincidence this is one of my favorite podcast to listen to so I'm so glad we could collaborate I'm very excited to be on and what a week there was so much to get to I know it's crazy I mean it's so funny because like you kind of think you know the story going into a big earnings week and then everything gets flipped on its head companies Miss and their stock goes up companies beat and their stock goes down and then you end up having you know real check-ins with companies like alets and Microsoft in terms of like where this Market is going and you know some narrative reversal there as well and for us sort of the whole markets hinge on a few of these companies right because they just make up more and more of the broader market so whenever it comes along we like to say at CNBC that it's our Super Bowl but we have a Super Bowl every quarter exactly I know just series of Super Bowls and that's kind of what makes this news fun to watch and one of the things that I've been watching watching over the past week is just the amount of resources that these large language models consume and I'm curious what you think about this so last week and I was speaking with the head of generative AI at metaed alala uh he said that they use 10 times the amount of data and 100 times the amount of compute to go from llama 2 to llama 3 right and effectively there's there was a story in the New York Times talking about how they needed to buy Simon and Schuster or something on that magnitude to get enough data to be able to keep pace which GPT then you have Mark Zuckerberg on the dwares Patel podcast talking about effectively like the biggest constraint is going to be energy and you might need a nuclear level plant in order to keep running these models and so the idea with these things have always been you throw more data you throw more uh energy and you throw more compute at them and they'll continue to improve and I'm curious from like the people that you're speak with in your view of the of the industry whether you think that you know we might be close to hitting a wall or do you think that this is something to be worth paying attention to because the principles are speaking out loud about it yeah and so there's compute power on one hand which requires enormous amounts of power and that requires enormous amounts of capital um on CNBC this week we had Dario amadea from anthropic and he was saying that he was talking about the idea that these large language models would be commoditized and he said the costs are only going up to your point um by the end of this year to create a large or to build a large language model it's going to cost something like a billion dollars but he said by next year 2025 2026 it could cost up to 5 to 10 billion dollars and that's really going to narrow the field I thought it was interesting because the same day that he said that there was this um article out from the Nic in Japan saying that SoftBank masaan was looking to develop a Japanese large language model and they had earmarked up to you know nearly a billion dollars and you just think that's not going to be enough and even if they do get that money together they need the compute power they need the energy to be able to do so but Alex isn't there another camp that says that the chips everything about this is going to become more efficient so the cost will actually go down yeah definitely and that's I wrote about that in big technology this week basically saying that if we keep going with the way that we're going we're going to hit a wall or the tech industry really will hit a wall with llms like they're basically if you think about it at a data almost out of compute and out of uh and running out of energy here and so it is going to take the optimizations in terms of models and chips uh and even potentially more energy efficient solutions to make it work and they're going to do that all the while they're trying to get more and more of the natural um of the ingredients here right so we're thinking about like you know there's going to be synthetic data that they're going to add so they'll have more data and then you know maybe someone does go build that nuclear power plant like seriously like Zuckerberg's like it's just a matter of time till it happens which is crazy to think about and then you have Sam Altman running around and saying let's get7 trillion for chips and so you know what you might end up having right now is this kind of Dual Action where you have effectively companies that are finding ways to build these things more efficiently we think that's happening already off across the board there I was speaking with an Amazon executive yesterday who said that there's some researchers in Stanford who are learning to train these things faster with the same amount of data and 10 times less uh cost for inference and it's like all right so that's happening and then on the other hand the other side of it is we these Executives see how important it is to have these ingredients and they're doing whatever they can to expand and you're seeing that show up a lot in like the cloud infrastructure numbers and capex numbers from Big Tech we saw this week is they're just spending so much more in this race um one of the best ways I heard this described is that um like a typical or traditional Google search um takes a certain amount of compute power and then for a chatbot search a chat GPT or gemini or whatever search takes 10 times the amount of uh compute power even though it may just be a simple question like 2 plus 2 equals 4 they're still running the whole Gambit to get to that if you're asking it through a chatbot versus a traditional Google search so like that efficiency it seems crazy to me that that's not going to be figured out soon exactly and I mean you know we can get right into the earnings now because it sort of was a theme for everybody but especially for meta and with meta it was like they they are doing like they increased their ad their ad Revenue like tremendously and you think about these companies going off like the bases right like you're you're in the3 billion a quarter range and you're still growing at like you know 15 20 25% um that is unbelievable but what happens in this earnings call is Mark Zuckerberg goes ahead and says listen we're in this era where we're going to have to spend a lot on AI it's not going to get more efficient anytime soon and this has happened to us in a number of areas like real and stories and the move to mobile and you're going to want to hang along with us for the ride um but it's not going to happen overnight and then all of a sudden the stock goes down like 18% after hours and everyone's just like all right meta is done and I guess I don't understand why why investors sort of bail on a company like this like it seems like very sensible is it just a moment that we're living in right now that's just like there's so much pressure because of the higher interest rates or is there something else going on there we talked about this earlier this week in the context of a piece that we're doing over at CNBC which is like the roller coaster ride that is mar Zuckerberg and Facebook and meta and coming off the year of efficiency which he really pioneered for the rest of big Tech he made it okay to do lots of layoffs to get fit kind of coming on the call and saying okay that year of efficiency was great and we're going to keep that kind of discipline in terms of our Workforce and certain costs but when it comes to generative AI we are all in and we're going to be spending tens of billions of dollars I kind of thought he was just more candid than the other CEOs I say others I mean Google and Microsoft they didn't give numbers and they try to say listen we're monetizing generative AI but look through it we don't actually know sure maybe they're monetizing it around the edges but they're not breaking it out they're not telling us exactly how much we're just sort of trying to look through the cloud numbers and say okay maybe this is coming from generative AI where Zuckerberg was a lot more I think upfront and transparent saying listen the payoff for this is some years out and yes it's a different model right he's basically giving it away for free right now he doesn't have the cloud platforms that Microsoft and Google have he's his company is not a hyperscaler so yes it's further out um but I don't actually think the story is all that much different than what we heard from Amazon and Microsoft which had huge reactions part of it though I will say is that Facebook has a lot smaller Revenue base right so as a percentage of their revenue and percentage of earnings they are spending like kind of an unbelievable amount and he's also spending on the metaverse exactly got to keep those headsets going and yeah I mean the revenue is incredible so I'm pulling up the actual numbers it was that jumped 27% uh to 36 billion on the quarter up from 28 billion the year before and this is amazing because you know analysts have talked to me about hey look like there's only so much more room to grow in digital because you're you're just taking all the money from you know these other formats and you're going to eventually just hit a wall because they'll still remain relevant you don't have that much more time spent and for them to increase 27% is crazy I mean maybe it's taking money from the rest of the open web but um but you're right you pair that money with sort of Zuckerberg's message of it's the year of less efficiency right saying uh by building the the leading AI we will also uh will also be a larger undertaking than the other experiences we've added to our apps and it's going to take several years for this to play out so it is it is very interesting it's I'm curious like from from an investor standpoint do you just kind of like run away from from the stock when you see that there's going to be increased spending or is is there a case like you know I was seeing in my feed basically right after the market punish meta so bad that everyone's like all right this is the buying opportunity I mean I know you're usually the one asking those questions but I'm curious what you think it's a great question um because the morning after meta reported was also I believe the morning we got GDP so if you were watching CNBC you would hear on our era all morning fears of stagflation GDP came in lower than expected stagflation is obviously an Investor's you know worst case scenario um we haven't seen it in decades and it's very scary for the market so there's this idea that you do Flee for safety you don't flee to a company or you get out of a company whose earnings are way out in the future right right and and I make the argument often on air that the mega caps are safety they've got pristine balance sheets huge Moes no like very little debt um but when you just heard Zuckerberg say we're investing billions and billions of dollars and the payoff isn't till many many years in the future you just look at your discounted cash flow model if you're an investor and you say I'm not going to buy this right now I'm gonna go to something that gives me earnings right now especially when interest rates are where they are and having cash in the hand is actually you know a pretty good proposition right now or something like gold which has been rising and Rising this year so I love that you asked that question you always have to put Tech even the biggest tech companies in the context of what's going on in the macro environment but I wouldn't be surprised if you see um what happened last year when interest rates were rising and when they were higher than they've historically been over the last decade investors come back into Tech because of the reasons that I first listed they're actually kind of like these giant um consumer staple comp companies because of their cash flows and their cash piles um and on that point too it was so interesting because it was last quarter that Zuckerberg said meta was going to issue its first ever dividend and the stock like went crazy went to the races so it's almost like we forgot that spending billions and millions of dollars but has so much cash flow that it can still return cash to investors which is very you know not typical from a techy Growth Company and of course that could lead us into alphabets big announcement yesterday yeah yeah so I mean alphabet announced this this dividend um before we get into it just let's just touch on this point that we spoke about earlier in the week that just like it is really a roller coaster for meta I mean like last week you had Zuckerberg and the fur coats like releasing these AI models on top of the world and this week he's like we're gonna spend on that Ai and everyone's like what the out of this and you you brought up this point he's one of the last of a Founder gener founder CEO generation he's one of the last guys standing along with Jensen Hong who I don't know has the boldness or the confidence to or I I don't know what it is just this founder quality to have a lot of conviction in what he's doing and not necessarily do everything for Wall Street like you have some of these operators who have who are more I don't I don't know what the word is like zuck's done a really good job in speaking to Wall Street like better than some of the other operator CEOs that we have um but he also this just proves that he's not afraid to you know upset them too if he thinks something requires a lot of capital and um a lot of risk yeah and I definitely want to get to Google but I I kind of think let's I'm dying to talk about Microsoft because it's kind of the other side of this uh you know whether AI is going to sort of prove itself out so we have this no business model kind of uh I mean maybe not no but unproven business model give everything away from for free although I guess they are going to license llama out through the cloud services but that doesn't seem like it's going to be meaningful revenue for meta and then you have Microsoft which is just like yep shipping it out longest partnership with open Ai and it's currently in market and so like we're starting to see like how valuable this stuff is actually and I don't I can't tell whether the numbers that Microsoft announced yesterday are big or small and would love to get your perspective on it so first of all they they beat on earnings and revenue and their stock is up so they between them and alphabet they seem to be saving the stock market but um this is from uh from the report they that Azure Rose 31% during the quarter and Microsoft said 7 percentage points of the Azure growth came from its AI Services up from six percentage points the previous quarter and you know if you're telling me AI is a revolution not you but them you know they're telling us that AI is a revolution like all right single digit percentage point on cloud growth is nice am I just being impatient or is there some real concern that this is not going to translate I think the story with Microsoft has always been um that they're well-placed right and I think that Sacha Adella has done such a good job just saying like listen we're out front in this we're going to make Google dance we're going to do all of these things right so stick with us we're the play but I completely agree with you that Revenue contribution is so unclear still I think maybe investors realize and accept that but 7% of azure growth I don't even know what that means that could be like we need to know what exactly that looks like right that could just be um like some services that they renamed AI or some existing services and then when it came to co-pilot like no details either just kind of like some mushy talk around how important it is and no hard numbers on how well it's selling so I agree with you I mean they have all the right Partnerships they're saying all the right things just don't look too hard at the numbers yeah right and this is one of those interesting things about this AI moment is that it's it's progressing so fast like the Innovations like the fact that I can like live type and meta Ai and see an image appear before my eyes is staggering or upload documents like meet many meetings to Claude and ask it to synthesize them is is incredible but we also just like don't really know exactly what the revenue uh picture is going to look like oh you were going to say something about Claud well because I I was kind of like pointing at you because I saw your Tweet which made me so curious you said you were happy to pay for Claude $20 a month it's the only one that I don't use and I switch a lot between Gemini chat gbt 4 and perplexity I haven't used Claude and your Tweet made me really curious to try it so now I'm gonna vow Claude head I used to be a bing boy um you know oh okay you just undermined your whole argument I know Ronan uh who's usually with us uh on Fridays he's a Gemini guy so we'll let him defend himself next week but he actually is the one that uh turn turned me on to Claude and I think one of the cool things about Claude is just just uh uploading documents uh and one of the things that I've been doing recently is um uploading full podcast transcripts and of course like initially I was like I'm just going to speak with Claude about like what happened in the show and like which questions I missed and I'm also I love saying rate this conversation on a variety of metrics and it really does it does on chemistry and depth and Bre and breadth of the conversation has it ever offended you uh no it's actually been pretty good on that front um and there's even been points where I've been like uh you need to rate one aspect of the conversation one of 10 this is not an option and it's like well yeah actually the weakest part of the conversation was was this but I've been using it for recently is actually I go in and I say listen I have to make some uh video clips from my show um give me some timestamps of things that you think might be compelling and it does an incredible job this used to be something that I wouldn't do because it would just be so time intensive that there was no justification for like sit in the video and finding the perfect time stamps and CLA is actually I'm like all right those are good suggestions let's clip those that's really fascinating I tried to do that yesterday actually we do this um Tech check weekly piece which is sort of a deeper dive on the week's biggest topic and I put it into chat GPT 4 and I said give me you know like a condensed Tik Tok version of this and it was so bad I just was like I quit right here and now but I think that's an interesting way of doing it look at the time codes they can't do it all for you they can never do everything for you at this point but um I'll have to try it out yeah I mean so they have this like uh paid version that's gets you their most powerful model which is cloud Opus and I used to like basically the reason why I sent that tweet was um I kept like logging in signing up and then immediately canceling the auto renew because I'm like yeah I'm only going to need this I'm trying it out and this was the week where I was just like I'm not even canceling the auto renew I need this so it's like now definitely part of the mix and is it going to cost me $240 a year or maybe a little B more with the fees yes is it worth it multiples wow that's amazing so that's like oh sorry go ahead on a slightly different note I was telling um my producer Laura Bachelor yesterday how and this maybe gets us into Google earnings um sorry if I'm jumping the gun here but my method of working now is to have and I guess my I'm a gp4 person you're Claude and Ronan is Gemini is that right yeah I think uh yeah we'll put you squarely in second place here sure I'll take it um but I was telling her how I always have that window open now and I truly truly use a traditional Google search I use Google News a lot too in the past but I use it way less than I ever have and it truly is kind of my co-pilot to use that word that is so you know Buzzy and hot right now right but I use it you know I'm I'm going to it you know every few minutes just for like idea generation to check something that I'm thinking to get better wording on something that I'm thinking um and that is really like the worst case scenario for a Google and we are journalists and we cover Tech so it's not surprising that we're sort of early adopters to using this I don't know how that rolls out to the mainstream but that was sort of one of the biggest fears going into the Google quarter is that search queries would be hurt or you would see any kind of softness as people use chat Bots more and that hasn't happened at all I mean they also they beat like crazy earnings per share $189 versus 151 expected and then they beat on Revenue as well and I think every every category beat um so yeah I'm Cur I'm curious why you think Google's I mean the market reacted so positively to Google I think it's up 10% today you know between Google and Microsoft I was getting texts like from people being like thank God they saved the market so yeah it's true it goes back to that point I made at the very top if these companies performed really badly it would take the whole Market with them um and apple will be another important test Nvidia of course coming up um but when we look at when we look at alphabet excuse me it was that dividend I think that was so important that investors have been looking for and in the leadup to earnings I was saying well there's a small chance but they absolutely can do a dividend I don't know what they're waiting for or I asked Ruth por at that every single quarter when I got on the phone with her like what's your Capital allocation plan how are you thinking about it will that change and you know them announcing the dividend is just such an important thing for investors it was 20 cents a share it's very small but this idea that they've reached a new phase that they're shareholder friendly that they're returning Capital to investors is a sign of maturity at the big tech companies that I think um investors have been looking for for a long time and just I think indicates that they're thinking about the shareholder more and they're balancing growth and value a little bit more which shouldn't be all that surprising but um them doing it is like a big indication that maybe they've entered a new phase in terms of generative AI not killing or materially hurting search anytime soon maybe I'll highlight a few comments from the earnings call last night uh CER Pai the CEO said that they're seeing an increase in search usage among people who use their new Ai overviews and Philip Schindler a top exact there said that advertising is actually finding a place in their gen products and he said that he was really confident that the opportunity will expand so it's not like either or they're finding opportunity and I think the key people who aren't like us that have embraced these chat Bots early on that are still going to Google search they're discovering generative AI queries through Google and that is like so much more important than us you know debating Claude or gemini or GPT right it's just the the distribution I think is is what matters right and that's like what you saw with metas they're able to ship their AI model and all of a sudden you know it's in billions of people's hands where open AI was celebrating getting in a 100 I mean reasonably so getting in 100 million people's hands in a month now meta has that scale advantage and it's like it's Mark versus Sam and Mark tends to win these battles especially if you look at you know the other victims in the in the way you know and Spiegel and Tick Tock and all that so yeah but Sam Alman that guy's a killer I feel like this is going to be a good battle I love it I think it you know well you know we never got to see Zuck versus Elon I doubt we're going to see MMA between Zuck and Sam but this business battle itself is going to be fascinating to watch because it is like you know people like we framing a Sam versus Sundar or Sam versus I don't know Dario but him versus Zuck I think is going to be very very interesting to watch that's a cage match I would pay 20 bucks a month for definitely I would to one last one last word on Pai it's so interesting that like he doesn't enter that conversation right it's musk versus Sam Alman musk versus Elon Musk or maybe Dario and Senator Pai he's just sort of never been seen as this wartime CEO right and I always question that um because I think he shown flashes of it last week when you had the Sid in right and they immediately you know fired the 28 employees and he came out with a memo the next day that said this is a business in no uncertain terms um it's interesting he takes a much more quiet route and even you ask me why investors were so stoked on the quarter of last night they're spending a ton in capex also like the same if not more as meta but then he also you know talks about engineering durable growth I hate that phrase so much it just means that they're going to continue to be efficient like Zuckerberg knows how to talk to Street maybe he goes a year of efficiency is a lot more catchy than engineer durable growth but Senator Pai and his team are keeping an eye on efficiency while investing huge amounts of money into generative AI while issuing a dividend so he kind of like hit everything last night it's like a investor dream totally it's a great point to pull out it does seem like Sundar is like taking a very intentional uh path right now to sort of revamp like what he's seen as and I think that like maybe he ired I think it ended up being 50 people to sort of um because you can't really take over your Cloud CEO's office in the middle of a workday and expect to keep your job especially when you're not being paid to take over your Cloud CEO's office um but it also sort of I think pretty intentional that you know in the past he let a lot of this go there protests over military technology in the past at Google and he sort of you know said all right like we're going to give you what you want in some ways and talked about AI principles and stuff and now he's like all right we're done with that and I think he needs to show that um especially given how like the narrative on Google shifted you know as they were seen as like a company was slow people were asking if Sundar was the right person I kind of think that that eventually reached him and and some people advising him were like all right you got to change the way that this company is operating more urgency less and away away you go and to to combine that and he even wrote about it with this like new mission statement which Alex keath and I spoke about last week but you combine that and and you combine you combine that with better earnings growth and cloud and maybe the fact that you know gem like you're right these Gemini and even though I'm you know I can sing cludge praises all day long it's not replacing Google search and then you get a good quarter out of Google and all a sudden everything shifts real quickly for them here's an idea maybe the year of Zach is ending and the year of sunder pachai is beginning wouldn't that be interesting we've seen I mean that would we've seen comeback stories like that in Tech uh and so who knows like you know maybe we're going to see that with Google one one person pointed out to me that if Sundar serves like maybe another year or two he's going to be the longest tenured Google CEO ever um and we'll we'll see if he actually I mean there have been some questions about him lasting much longer it seems like he's pretty solidified though in that position and these recent moves have have definitely helped him I think so too and plus the people calling for him have been like kind of the loud people on X or Twitter you know I tend to try I even asked um that activist investor TCI that wrote that letter a few years ago on something different but just how Google needs to get fit quicker more efficient quicker and I never got through to them they never responded but the fact that they're quiet at this time I think says something and I I wonder if they're they're happy now with the dividend and some of the cuts they've been making right and they they they hit all-time highs recently stocks up 10% today uh they they did you know more cost cutting so you know if you're an activist investor you're happy let's not ignore this point I almost forgot to mention it on the call yesterday he said YouTube and Cloud will exit the year with a combined annual run rate of over a hundred billion dollar like to me that was Center Pai saying look we're not a one-trick pony we're not just search advertisement and that is really incredible like just the amount of growth and success that YouTube and Cloud have had and this may be his moment for cloud I know there very distant number three in terms of the hyperscalers behind Amazon and Microsoft but if the next phase of the cloud Wars is over generative AI tools Google could be interesting yeah like it had a very impressive Cloud event but I think you brought up this point that to serve a generative query costs I think 10 times more yeah and to run a cloud business is more expensive than serving search and YouTube is definitely more expensive than search because you have to host all those videos and run them so then you you you know just I'm thinking about this so you you end up looking at a Google where you're you're issuing a dividend your margins aren't as big as they once were your growth might be a little less and so I don't think they're fully out of the woods if you think about like the complete picture I don't know what do you think I like that take I I it's not one that I've considered too much because um they have been able to find efficiencies in some places but I think you're absolutely right those businesses even that they're bragging about are very expensive to run I don't know maybe and then I do think about um the Google and Microsoft position over meta why does meta have to spend more because they're catching up they don't have the cloud infrastructure that they have they don't have the scale to be able to get gpus I think at the same scale as Microsoft and alphabet so maybe they're catching up and there's efficiencies that you have by already being a giant Cloud platform or in the background Zuck is building that nuclear facility yeah that would be interesting yeah so it's going to take some bold bets I'm curious I mean some people basically Zuckerberg is like someone's going to build that plant so if that happens you know or if Sam gets the money for his chips we we might be looking at a very interesting you know new ch right and that could be the new that could be the new kind of like Cloud platform in a way everyone needs the power so you're renting out energy space absolutely all right why don't we take a quick break and then talk about the ban quote unquote ban whatever it is the investment that might turn into Tik Tok just not being able to operate in the US so let's do that right after this and we're back here on big technology podcast Friday edition with dearra Bosa from CNBC de great to see you thanks for being here what did you think when the Tik Tock you know devest or ban bill went through Congress over the weekend I was like oh this thing's not moving next thing you know Congress attaches it to a defense bill Senate votes it in Biden signs it it happened way faster than I ever expected especially with all this talk um what what was your reaction when that happened the exact same I was like wow that was fast on the US side but then my broad thought has remains completely unchanged is that this lies with Beijing and if you ultimately want to sell Tik Tok and make it quote unquote American by having American ownership there's no way that Beijing is going to allow a technology transfer of the most important thing about Tik Tok the algorithm it source code and I lived in China for many years um I my first job was with CCTV the Chinese broadcasting National broadcaster and so I kind of got a view of the inner workings and I know how nationalistic um it is and I think that Tik Tok being the first you know major Chinese company to have real success in the US they're not going to just hand that over easily or at all right no yeah I mean that's that's the sense I get from people who've been close to that company is you know Texs have come in saying there's no way they sell they're going to fight this like to the end and if they win then they'll stay and if they lose they're done so there was this idea brought up um by the former treasury secretary Steve minan who was on CNBC maybe like a month ago or something and he was saying right yeah I'm gonna get a Consortium together to buy Tik Tok and I was like okay well what if Beijing doesn't give you the source code and he said um well we'll just rebuild it here and a few of the people I spoke to just thought that was like a laughable idea and one person said to me you know you think Zach hasn't tried to do this going back to Zach being well that's why he said he bought exactly do the reals thing close to Tik Tok and he still can't do it and he still hasn't caught up to Tik Tok in terms of engagement right so the idea yeah that man billion gpus and see what you can do sorry exactly a billion gpus and you know the best data scientists in the world so I I'm so interested to see you know how this is such a bipartisan issue and how the US is able to the US lawmakers are able to move so fast on it but I think at the end of the day um I I I don't know I I think it's going to be slow goinging from here the challenges here onward are a lot greater than you know getting it through Congress and getting it on President Biden's desk right do you think there's a chance that Tic Tac can win in the courts I don't even know like can you just sue a law I mean you go to the Supreme Court but what they do on First Amendment grounds try to get this thing pulled I guess that might be the plan I guess and it's not um I don't think that that's crazy that the legal system would rule in favor of Tik Tok um based on the First Amendment but that's the difference between the US and China China flicks a switch and Instagram WhatsApp Twitter Gmail goes dark and there's no legal process and that's why we're you know the US is so great because there's legal process and it's not that easy to just ban something the National Security concerns though I don't want to be glib about this they are real right super real and you've seen um sort of the negative effects and consequences of Tik Tok as well on groups of minorities and yeah and it kind of goes to show you that like all right they're like we're not going to sell uh so this is not a business for you then I I don't understand if you had to sell you wouldn't take the money it's kind of weird and there's like interesting things that might happen in the intervening time which is that uh this is mg seagler wrote about this in spy glass uh he goes Banner not this is the end of ticktock as we know it and he says by passing this bill Congress has draped the service in a Scarlet Letter and D it to be bogged down in bureaucracy for its remaining days and the points basically come down to this it's going to be uh in the courts it's going to take a lot of energy from it advertisers are potentially not going to want to participate in an app that's going away uh or you know maybe not to the same volume as an app that has been you know had The Scarlet Letter placed onto it by Congress and then most importantly and I think this thing has been overlooked as influencers and the people filling Tik Tok with content are going to look elsewhere if they think it's going to be band because that what use is it building an audience of a million people on Tik Tok if it's just going to go poof one day I am skeptical of all of those points I think that a Scarlet Letter for us in the media for lawmakers I think that there is a generation and millions and millions of users who love Tik Tok so much and think that if they continue to use it and continue to sort of be loud in their appreciation for the app that it will somehow survive I think you just can't mess with how much people and users love an app and I think that could carry it at the end of the day it could go poof I'm not saying that's not a possibility but I think that um its users will use it until that moment when Tik Tock was facing this ban and then they basically put this notification that got all their users calling members of Congress do you think that that helped the case because even afterwards Congress still went through with it yeah that's a good point um no it probably didn't make an impact right because it went through Congress very easily um but again I just think that um folks will continue to use it I think a Scarlet Letter is very much for us not to them it actually may have the opposite effect on youth that use the app it galvanizes them to support it more one of the funniest things of this whole chapter is uh so Biden signs this into law and then they ask the Biden you know he made this whole big deal of going on t to during the Super Bowl and they asked the Biden campaign are you still going to have a presence on Tik Tok and they're like yeah of course we are it's like and that's the thing like why would advertisers go away when the president who signed this bill is using it himself and will continue to use it so I'm so skeptical of that idea that anyone's gonna back off just because of the threat of a ban as we've talked about is no it's it's a good point yeah no no I agree with you I think now that we think about it this way Biden's on it after I mean the inconsist encies in this government is nuts like there was this great moment um I think it was uh Kayla T she was a former CNBC correspondent she was asking the White House like why they invited Bezos and Tim Cook to the um State dinner with Japan if they're trying to you know take those their companies on and the justice department is saying all these things about like how terrible they are and the White House didn't really have a good answer and it's like goodness there's very little ideological consistency here people and that's why we were so surprised at how quickly this Tik Tok Bill move but at the end of the day we question whether it actually means anything it was kind of like good job government you got it together to pass something but the next part's going to be a lot harder are you a Tik tocker do I post Tik toks actually okay I'll reveal a secret yes they're all private not like like like not just I don't know I play around with the different um things I watch it sometimes I truly cannot open the app I have to it's on my phone but I had to delete it from my home screen because once I'm on it's like an hour it's gone oh yeah me too I get into real Tik Tock holes I'm just insanely addictive yeah so so you you are are you a um like normal user like do you use it several times a week oh yeah definitely yeah I'm I'm daily daily okay see I I can't I just it's too much of a Time suck for me I can't it's been weird and that it's like been something I've started to used to follow news where like you end up having like primary sources like post a lot and oh I need your algorithm then an excuse to actually use it I just get like the dumb stuff yeah it was super helpful actually for me like I went up uh with my dad a couple weeks ago to see the eclipse and to like we I followed like all the weather reports and there were like these meteorolog olist that were like reporting like where the best place to go was and that was super helpful and I like I opened my feed and I knew I was going to see the same guy if you know every day with his like daily update first there is this idea even on X I was talking to someone about this how if you can train your algorithm to serve you what you want and like this wide range um it can be really really useful but that takes a lot of work and I think I have yet to do that with with Tik to I I have enjoyed some of the finance talk videos that I think are really really informative but then you get garbage thrown in too and that's that's hard especially if you're like not in the finance world yeah well that's that's the whole that's the whole game right they throw in the garbage to see which garbage you might like and then next thing you know you're living in in um a trash pile that tiktock is I will say I don't touch reals I do not touch reals I find it to be terrible what what what do you like about reels my early usage of reels served me up some really like jarring terrible stuff and I I won't even say what just really terrible like kid stuff um and I just said I I I was so kind of like freaked out by what it was serving they said never again and even on Instagram I turn off the suggested feed suggested posts in the feed but you have to snooze it every 30 days which I find very frustrating because again it'll just be a time sack for me and I I want to be able to control a little more what I see yeah well we've touched on L the llms hitting a wall potentially meta Google Microsoft and this Tik Tok ban or not ban I and our Tik Tok reals usage yes and then the reals Lord Almighty I see it's a beautiful day in California so I won't keep you any longer dearra thanks so much for joining great to have you on such a pleasure thanks for having me Alex all right everybody thank you so much for listening we'll be back on Wednesday with a show with Alan Cohen who's the CEO of a very interesting company it's called yum aai where they basically take llms translate it to voice and can gaug emotion and respond to you in like really weird and humanlike ways it's a very interesting company so stay tuned for our conversation for that and then Ronan will be back next Friday and we'll be breaking down the news then thanks again for listening and we'll see you next time on big technology podcast